American Eagle Outfitters

AEO · NYSE

$17.81−$0.12 (−0.67%)TodayMarket closed ·
Prev close $17.93

AEO analyst rating

HoldConsensus of 12 analysts over the last 12 months. 8% rate it a buy.
  • Strong buy0
  • Buy1
  • Hold9
  • Underperform2
  • Sell0

12-month price target · 14 analysts

Average $18.39 (+3.3% upside)

Low
$15.15
Now
$17.81
High
$28.35

Upgrades and downgrades

The latest rating actions, newest first

AEO analyst upgrades, downgrades and rating actions
FirmDateActionRating
BMO CapitalSep 29, 2026MaintainsMarket Perform
BarclaysSep 11, 2026MaintainsEqual-Weight
Telsey Advisory GroupSep 10, 2026MaintainsMarket Perform
Morgan StanleySep 10, 2026MaintainsEqual-Weight
UBSSep 10, 2026MaintainsBuy
BMO CapitalSep 9, 2026InitiatesMarket Perform
JP MorganAug 18, 2026MaintainsNeutral
B of A SecuritiesAug 14, 2026InitiatesUnderperform
Morgan StanleyJul 6, 2026InitiatesEqual-Weight
CitigroupJun 1, 2026MaintainsNeutral

The case for and against

Updated Aug 25, 2026

Bull case

American Eagle Outfitters is facing challenges with their core brand, but their Aerie brand has been performing well. With expectations of growth in FY26, the company plans to open new stores and remodel existing ones, but there are concerns about their ability to sustain strong growth. Despite potential risks, the company has had a positive start to the first quarter, and is projected to see an increase in total revenue in the high single digits.

Bear case

American Eagle Outfitters is facing challenges in both its American Eagle and Aerie brands. The controversy surrounding its marketing campaign has faded, and difficult comparisons for Aerie's growth could lead to slowing momentum in the brand. The company's gross margin is also under pressure due to tariffs, and a large marketing spend in the first half of the year against an uncertain macro backdrop may weigh on earnings. With a lack of evidence that these challenges will be overcome, there is limited upside potential for the stock at this time.

Information on this page is provided for informational purposes only and is not a recommendation to buy, sell or hold any security. Investing involves risk, including possible loss of principal. Market data is delayed at least 15 minutes and is provided without warranty. Analyst ratings, price targets and company data come from third-party sources. Past performance does not guarantee future results.