Pinterest (PINS) Analyst Ratings & Price Target

PINS · NYSE

$22.98+$0.64 (+2.86%)TodayMarket closed · Oct 20, 4:05 PM ET

Prev close $22.34

PINS analyst rating

BuyConsensus of 31 analysts over the last 12 months. 52% rate it a buy.

Strong buy0
Buy16
Hold15
Underperform0
Sell0

12-month price target · 39 analysts

Average $28.83 (+25.4% upside)

Low: $15.55
Now: $22.98
High: $39.90

Upgrades and downgrades

The latest rating actions, newest first

PINS analyst upgrades, downgrades and rating actions
Firm	Date	Action	Rating	Price target	Hit rate
Wells Fargo	Aug 6, 2026	Maintains	Overweight	$30.00 → $31.00	33%
DA Davidson	Aug 5, 2026	Maintains	Buy	$26.00 → $27.00	31%
UBS	Aug 5, 2026	Maintains	Buy	$30.00 → $33.00	59%
Citigroup	Aug 5, 2026	Maintains	Neutral	$25.00 → $27.00	56%
RBC Capital	Aug 5, 2026	Maintains	Sector Perform	$23.00 → $25.00	54%
Evercore ISI Group	Aug 5, 2026	Maintains	In-Line	$27.00 → $29.00	60%
Guggenheim	Aug 5, 2026	Maintains	Buy	$24.00 → $26.00	54%
Wedbush	Aug 5, 2026	Maintains	Neutral	$24.00	58%
Barclays	Aug 5, 2026	Maintains	Equal-Weight	$27.00 → $31.00	62%
Cantor Fitzgerald	Aug 5, 2026	Maintains	Overweight	$30.00	63%

The case for and against

Updated Oct 14, 2026

Bull case

Pinterest is attractive because it is showing better-than-feared operating momentum, with Q1 revenue up about 18% year over year, adjusted EBITDA ahead of expectations, and global MAUs reaching a record 631 million while ARPU also beat estimates. The investment case is strengthened by improving monetization and product execution: Performance+ has reached about 30% of lower-funnel revenue, large advertisers are seeing ROAS gains of up to 11%, and AI upgrades to search, ranking, and recommendations are helping offset prior headwinds. In addition, management’s commitment to buybacks is reducing share count meaningfully, while international growth, retail diversification, and emerging tests like tvScientific suggest multiple paths to sustain growth and support margins.

Bear case

Pinterest is challenged by a mix of competitive, operational, and monetization risks that weaken the durability of its advertising-driven model. Despite more than 500 million monthly active users, the company remains heavily dependent on North American ad revenue, while management flagged macro pressure in Europe, less FX benefit in 2H26, and possible retooling in international markets. Investor concerns are compounded by U.S. MAU declines, stagnant conversion and ROAS, infrastructure cost inflation, and the possibility that R&D, partnerships, and native checkout fail to improve engagement, profitability, or advertiser ROI.

Information on this page is provided for informational purposes only and is not a recommendation to buy, sell or hold any security. Investing involves risk, including possible loss of principal. Market data is delayed at least 15 minutes and is provided without warranty. Analyst ratings, price targets and company data come from third-party sources. Past performance does not guarantee future results.