Bull case
TransUnion is a leading consumer information services company that provides data and analytics, particularly in the area of credit riskmanagement. The company primarily provides information services to businesses to help them grant credit and market to their customers,with a majority of its revenue coming from the U.S. financial services and consumer credit industries. They have also successfully expandedtheir services to international markets, providing fraud detection, marketing, and analytical services, and hold leading market positions in certain high-growth regions such as India and the Philippines. TransUnion is also leveraging its proprietary consumer data to offer emerging services such as tenant screening and income/employment verification, creating additional revenue streams for the company. With a solid financial performance and a positive outlook, TransUnion is poised to outperform in the next 12 months.